One night in the West End might mean watching Greek mythology retold through music, while another could involve a collapsing stage set, six Tudor queens, an improvised comedy or one of theatre’s most famous dramatic classics. That range is exactly what makes Nimax Theatres interesting. The group owns six celebrated London venues and operates @sohoplace, creating a network of stages capable of hosting productions of very different scales and styles.
Current programming includes established hits such as Hadestown, SIX and The Play That Goes Wrong alongside limited runs, comedy, family entertainment and major new productions. With more than 45,000 people attending its venues each week, Nimax has become one of the most visible names in contemporary West End theatre while remaining closely connected with buildings that carry generations of theatrical history.
Hadestown Gives the Lyric Theatre a Mythic Musical Identity
The Lyric Theatre is currently home to Hadestown, the acclaimed musical inspired by the ancient stories of Orpheus, Eurydice, Hades and Persephone. Its combination of music, storytelling and striking theatrical atmosphere suits the scale of one of Shaftesbury Avenue’s most historic venues.
The production is currently scheduled through June 2027, giving it a strong presence within the Nimax programme. Yet the Lyric is not limited to one long-running show, with shorter productions and seasonal events appearing alongside it throughout the year.
This approach keeps the theatre active for different audiences. Someone visiting for a major musical can have a completely different experience from a family attending Room on the Broom or an audience arriving for a special concert.
SIX Keeps the Vaudeville Theatre Full of Energy
At the Vaudeville Theatre, SIX has turned the wives of Henry VIII into a bold contemporary musical experience. The production has been running at the venue since 2021 and is currently booking through November 2027.
Its success gives the Vaudeville a recognizable modern identity while connecting with the building’s long entertainment history. The theatre originally opened in 1870 and was associated with vaudeville shows and musical revues, making its current musical resident feel surprisingly appropriate.
Alongside SIX, Austentatious adds improvised comedy to the programme. The combination keeps the theatre lively while demonstrating how one historic stage can comfortably host very different forms of performance.
Shows Across Nimax Cover Almost Every Kind of Theatre Night
The current and upcoming programme gives audiences a wide variety of reasons to visit the West End.
- Hadestown brings an acclaimed musical to the Lyric Theatre.
- SIX continues its long-running residency at the Vaudeville Theatre.
- The Play That Goes Wrong delivers physical comedy at the Duchess Theatre.
- Harry Potter and the Cursed Child continues the Wizarding World story at the Palace.
- Who’s Afraid of Virginia Woolf? brings major drama to @sohoplace.
- Derren Brown: Only Human introduces psychological entertainment at the Apollo.
- One Day – The Musical arrives at the Garrick Theatre in November 2026.
- Room on the Broom adds family theatre to the Lyric’s seasonal programme.
- Austentatious offers improvised comedy at the Vaudeville.
- Cirque Berserk! brings live circus spectacle to the Garrick.
The Play That Goes Wrong Proves Comedy Can Become a West End Institution
Some productions arrive for a short run, while others become inseparable from the theatre that hosts them. The Play That Goes Wrong has been playing at the Duchess Theatre since 2014 and is currently scheduled through January 2028.
Its longevity has helped make the Duchess strongly associated with comedy. The relatively intimate 503-seat venue gives the production a lively atmosphere, allowing physical comedy and audience reactions to feel particularly immediate.
The theatre’s additional programming builds naturally around that identity. Improvised and unconventional performances complement the resident show while ensuring that the Duchess continues to attract audiences looking for laughter rather than only traditional drama.
Accessible Performances Help Open the West End to More Audiences
Nimax provides accessibility information for each theatre and schedules selected accessible performances across its programme. These include options associated with productions at the Apollo, Duchess, Garrick, Lyric, Palace and other venues.
The exact access arrangements differ because the theatres themselves vary greatly in age and architecture. Audiences can review venue-specific information when planning a visit and contact the relevant team when additional assistance is needed.
This is particularly important in the West End, where historic buildings were not originally designed according to modern accessibility standards. Clear information helps audiences make better decisions before arriving.
There Is Always Another Curtain Ready to Rise
The strength of Nimax Theatres comes from variety. One company can offer ancient mythology through Hadestown, pop-powered history through SIX, theatrical disaster through The Play That Goes Wrong and dramatic intensity through Who’s Afraid of Virginia Woolf?.
The venues themselves add another layer. The Palace feels grand and cinematic, the Duchess intimate, the Lyric steeped in Shaftesbury Avenue history and @sohoplace distinctly contemporary.
That combination keeps the West End exciting. Audiences do not simply choose a show; they choose a building, atmosphere and kind of night they want to experience. With seven different stages and an ever-changing programme, Nimax Theatres gives London theatre enough variety to make the next visit feel completely different from the last.
